Colors and Fonts

Primary Color Palette

Color management is a key component of any successful brand. Each color's specific attributes are necessary to maintain a consistent brand.

Dark blue background

Dark Blue

PMS
287

RGB
04  48  135

CMYK
100  81  0  23

HEX#
003087

Bright gold background

Bright Gold

PMS 
7406

RGB
241  196  0

CMYK
01  13  100  1

HEX# 
F1C400

Cylan blue background

Cyan

PMS
PROCESS CYAN

RGB
0  172  237

CMYK
100  0  0  0

HEX#
00ABED

Light blue background

Light Blue

PMS 
284 

RGB
108  172  228

CMYK
54  19  0  0

HEX# 
6CACE4

Fonts

Print Typefaces

The official typeface font families for the Seminole State brand identity are Chalet Comprime, Chalet and Helvetica.

Helvetica abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890$%&@'*(,.#!?) in blue font

Note:  Arial is an acceptable substitute for Helvetica by users desigining within the Windows PC environment.

Web Typefaces

Approved fonts for use in digital and web design are Fira Sans, Merriweather and Open Sans.

Contact

Jillian Davidson
Associate Director, Marketing and Creative Services
Office: 407.708.2286