Marketing Pathway Associate in Arts

Behind every great product is a great marketing plan, put together by a marketing professional. With this in-demand associate degree you’ll get started down a path of learning to study market trends, conduct consumer research, craft media plans and know the difference between ROI, KPI and SEO.

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Getting Started for Summer Term

March 11:   Financial Aid


May 1:   Application


May 8:   Classes Begin

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Why Seminole State?

  • Affordable tuition: Earn a state university education at about half the cost.
  • Small class sizes: With classes of 30 or less, you don’t have to learn in an auditorium.
  • Online degree option: The courses for our A.A. degree are offered in person and online, so you can study when and where you want. 
  • Seamless transition: With your A.A. degree, you can stay at Seminole State to continue your progress toward a bachelor’s degree in a high-demand field.
  • Guaranteed transfer: Earn your A.A. here, and take advantage of guaranteed admission to UCF or one of Florida’s other state universities for your bachelor’s.
  • More than 90 University Transfer Pathways: Take prerequisite courses for majors in various fields from accounting to theater.

Marketing Pathway Associate in Arts
Type: AA
Subplan Code : MARK-AA
CIP: 1192401010
Educational Plan: MARK-AA

Program Description

The Associate in Arts (A.A.) degree is designed for transfer to an upper-division public college or university in the state of Florida. Students will complete the A.A. General degree, including common program prerequisites for their program of choice.

The following sample courses are listed for illustrative purposes only, are based on the state of Florida common prerequisites manual and university transfer counseling manuals and are subject to change without warning. Many universities have unique additional requirements for entry to the major. Students must work with Student Affairs advisors, counselors or specialists to make sure required courses are taken and entry requirements are met for the college/university program of their choice.

Students may also refer to the online A.A. Transfer Evaluation through the FloridaShines website (previously FLVC.org) for more information on their transfer program of choice.

Available Courses
Sample Courses

Completion of the A.A. General degree to include the following pathway courses for the major:

 

This course introduces the student to the theory and practice of financial accounting. Topics include the accounting cycle, analysis of financial statement transactions, financial statement preparation, accounting for assets, liabilities, equities, revenues and expenses. Accounting for entities including partnerships and corporations is introduced.
This course introduces the student to the use of accounting information by managers. Topics include the use of accounting information for planning and control, capital investment, performance evaluation, decision-making, cash flow statements and financial statement analysis.
This is an introductory course in computer applications that focuses on the effective use of word processing, spreadsheet, database and presentation software programs. Students will gain a fundamental knowledge of Microsoft Office 365 and learn skills that have practical applications in real world business situations. This course utilizes lectures and hands-on computer exercises. Lab fee required.
This is an introductory course covering the nature, scope and methods of economics, economic concepts and economic institutions. Emphasis is placed upon production, consumption, determination of prices, distribution of income, fiscal policy, national income determinants, money and banking and comparative economic systems. This course partially satisfies the writing requirement of S.B.E. 6A-10.030. This class satisfies the General Education State Core Social Science/History requirement for AA degree seeking students.
This course deals primarily with economic problems. Emphasis is given to markets, production functions, economic role of government, agricultural problems, labor-management relations, imperfect competition, interest and capital, economic security, international trade and finance and economic development. This course partially satisfies the writing requirement of S.B.E. 6A-10.030.
This course is a study of Differential and Integral Calculus of algebraic, exponential and logarithmic functions with applications to business analysis. It is designed to provide the student of business and social sciences a course in applied calculus. This course is not intended for the student who is required to complete the calculus series.
This course introduces descriptive statistics, probability and probability distributions, estimation, confidence intervals, hypothesis testing, two-sample inferences, correlation and regression and nonparametric tests. This course is a first course in statistical methods for those students entering a science or business-related field. This class satisfies the General Education State Core Mathematics requirement for A.A. degree seeking students.
Total Credits:
60
Note:

Students enrolled in Seminole State College’s baccalaureate degree programs must demonstrate foreign language proficiency. Students who have previously received a baccalaureate degree from a regionally accredited institution are exempt from this requirement.  Additionally, per Florida Statute 1007.25, “Beginning with students entering a Florida College System institution or state university as FTIC in 2014-2015 and thereafter, coursework for an associate in arts degree shall include demonstration of competency in a foreign language.” 

** Denotes that a class is a State of Florida General Education Core Course.

Textbook information will be available online for each term's courses 45 days prior to the first day of classes for the term.

Each course offered by Seminole State is listed alphabetically and organized by the course prefix, catalog number and description. The courses in this catalog are identified by prefixes and numbers that were assigned by Florida's Statewide Course Numbering System, a system used by all public postsecondary institutions in Florida and 32 non-public institutions. Seminole State controls the description, credit and content of its own courses.

Your tuition shouldn’t go against your intuition.

Your pursuit of higher education is admirable. So why struggle with high tuition in the process? Here we make life’s next steps affordable. Whether you’re seeking a university transfer (A.A.) degree, a four-year bachelor’s, an Associate in Science degree or even earning a technical certificate, you’ll find reasonable tuition and payment plans that make sense. And to us, that’s scholarly.

In fact, a full-time college education at Seminole State is more than $10,000 less each year than most state universities. 

Go For Less.


Tuition and Fee Comparison*

 Seminole StateUFFSUUCF
Tuition and Fees$3,131$6,380$6,480$6,379
Room and Board-0-$10,120$10,666$10,010
Books and Supplies$1,000$1,030$1,000$1,030
Total$4,131$17,530$18,146$17,419.20

For more information on Seminole State's tuition and fees, please see the 2018-19 fee schedule.

* Tuition costs are based on Fall 2018 and Spring 2019 terms, with 15 credit hours per term for in-state students. Dorm fees, meal plans and book expenses are estimates based on information provided on each university's website. As Seminole State is a commuter college with no residence halls on its campuses, costs for room and board are not calculated.

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