Additional




MAR3023 Principles of Marketing

This is an advanced course covering the essential knowledge required to ensure the success of a business as it launches and maintains product presence in the market place. We will also discuss the impact of marketing on businesses revenue, the relationship of marketing to other organizational functions and the development of marketing strategies for both the domestic and international marketplace. The course also focuses on the role that the Internet and direct marketing have on corporate marketing strategies.

Prerequisite or corequisite: GEB 3213 for Business Information Management students only. No prerequisites or corequisites for Management and Organizational Leadership students.

Terms Typically Offered:Fall, Spring, Summer
Credits:3.00

ASession
BSession
12Weeks
OTerm
Jan 9 to Apr 29
Online - 3 classes available
Online  - 3 classes available
Learn fully online on your own schedule. You do not need to log in to class at a specific time, but you do need to submit assignments and complete exams as required by your instructor.
CLASS# TIMES DAYS DATES ROOM PROFESSOR
12120------01/09 - 04/29---WalkerMore Info
Textbook
Syllabus
MAR3023 Principles of Marketing (12120) Spring 2023

Required Textbook

Ebk Mylab Marketing With Pearson Etext

No Cover art available
Author:
 Philip
ISBN:
 8220113219454
Publisher:
 Vst
Edition:
 18 AC
Buy:
 $113.32 New
Room: OnlineProfessor: Walker

Online class. Computer & Internet access required. Log in to Canvas as soon as the term begins to access your course https://online.seminolestate.edu Students who do not log into their course by the end of add/drop may be withdrawn from the class. Simply logging in to an online class does not count as attendance. Students must engage in an academically related activity and provide weekly activity reports.

12332------01/09 - 04/29---WalkerMore Info
Textbook
Syllabus
MAR3023 Principles of Marketing (12332) Spring 2023

Required Textbook

Ebk Mylab Marketing With Pearson Etext

No Cover art available
Author:
 Philip
ISBN:
 8220113219454
Publisher:
 Vst
Edition:
 18 AC
Buy:
 $113.32 New
Room: OnlineProfessor: Walker

Online class. Computer & Internet access required. Log in to Canvas as soon as the term begins to access your course https://online.seminolestate.edu Students who do not log into their course by the end of add/drop may be withdrawn from the class. Simply logging in to an online class does not count as attendance. Students must engage in an academically related activity and provide weekly activity reports.

12333------01/09 - 04/29---MoradianMore Info
Textbook
Syllabus
MAR3023 Principles of Marketing (12333) Spring 2023

Required Textbook

Ebk Mylab Marketing With Pearson Etext

No Cover art available
Author:
 Philip
ISBN:
 8220113219454
Publisher:
 Vst
Edition:
 18 AC
Buy:
 $113.32 New
Room: OnlineProfessor: Moradian

Online class. Computer & Internet access required. Log in to Canvas as soon as the term begins to access your course https://online.seminolestate.edu Students who do not log into their course by the end of add/drop may be withdrawn from the class. Simply logging in to an online class does not count as attendance. Students must engage in an academically related activity and provide weekly activity reports.

Remote- no classes available
Remote classes meet virtually via live video for lectures and discussion. Students attend virtual classes on set days and times.
Altamonte Springs  - no classes available
Heathrow  - no classes available
Lee Campus at Oviedo  - no classes available
Sanford/Lake Mary  - no classes available

Textbook information will be available online for each term's courses 45 days prior to the first day of classes for the term.

The courses in this catalog are identified by prefixes and numbers that were assigned by Florida's Statewide Course Numbering System, a system used by all public postsecondary institutions in Florida and 32 non-public institutions. Seminole State controls the description, credit and content of its own courses.