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This course will provide essential insight for successfully marketing an entrepreneurial venture using innovative marketing strategies. This course is designed to provide entrepreneurs with practical applications in interactive technologies and web-based services. Students will gain experience in the use of marketing via the Internet and social media. The student will be introduced to the role that direct selling and direct marketing play in the entrepreneurial environment. Students will develop a marketing project to assist in launching and implementing the new marketing venture.
Prerequisite: GEB 1011.
Terms Typically Offered: Fall, Spring, Summer
E Commerce 2019:business... Access
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Online class. Requires meeting with the instructor, per class syllabus. Computer & Internet access required. Log in to Canvas as soon as the term begins to access your course https://online.seminolestate.edu Students who do not log into their course by the end of add/drop may be withdrawn from the class. Simply logging in to an online class does not count as attendance. Students must engage in an academically related activity and provide weekly activity reports.
Textbook information will be available online for each term's courses 45 days prior to the first day of classes for the term.
Each course offered by Seminole State is listed alphabetically and organized by the course prefix, catalog number and description. The courses in this catalog are identified by prefixes and numbers that were assigned by Florida's Statewide Course Numbering System, a system used by all public postsecondary institutions in Florida and 32 non-public institutions. Seminole State controls the description, credit and content of its own courses.
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