Additional




MAR2723 Social Media Implementation

This course emphasizes the development and implementation of a marketing strategy with emphasis on social media applications. Content will be developed for specific social media platforms. Topics covered will include development of an e-Marketing plan, market segmentation and targeting strategies, customer relationship management techniques, and the differentiation of owned and paid media.

Prerequisite: MAR 1720.

Terms Typically Offered:Fall, Spring
Credits:3.00

ASession
BSession
12Weeks
OTerm
May 13 to Aug 7
Online - 1 class available
Online  - 1 class available
Learn fully online on your own schedule. You do not need to log in to class at a specific time, but you do need to submit assignments and complete exams as required by your instructor.
CLASS# TIMES DAYS DATES ROOM PROFESSOR
40735------05/13 - 08/07---JensenMore Info
Textbook
Syllabus
MAR2723 Social Media Implementation (40735) Summer 2024

Required Textbook

Content Mktg Strat/ Mimic Content Mktg S

No Cover art available
Author:
 Mattar
ISBN:
 9781956963090
Publisher:
 Stukent
Buy:
 $173.32 New
 $129.99 Used
Room: OnlineProfessor: Jensen

Online class. Computer & Internet access required. Log in to Canvas as soon as the term begins to access your course https://online.seminolestate.edu Students who do not log into their course by the end of add/drop may be withdrawn from the class. Simply logging in to an online class does not count as attendance. Students must engage in an academically related activity and provide weekly activity reports.

Altamonte Springs  - no classes available
Heathrow  - no classes available
Lee Campus at Oviedo  - no classes available
Sanford/Lake Mary  - no classes available

Textbook information will be available online for each term's courses 45 days prior to the first day of classes for the term.

The courses in this catalog are identified by prefixes and numbers that were assigned by Florida's Statewide Course Numbering System, a system used by all public postsecondary institutions in Florida and 32 non-public institutions. Seminole State controls the description, credit and content of its own courses.